AI-generated content is everywhere. Google’s been fighting it with AI Overviews. So how do you actually get found now?
The New Reality
60% of searches now end without a click. AI answers the question directly. If you’re not in the AI answer, you’re invisible.
What Actually Works Now
- E-E-A-T — Experience, Expertise, Authoritativeness, Trustworthiness
- First-hand experience — AI can’t fake this
- Original research — Data Google can’t find elsewhere
- Entity optimization — Be the “entity” AI references
The Plot Twist
The blogs that adapt fastest to AI search will win. The rest will fade into page 10 — where nobody looks.
Need help ranking in the AI era? That’s what we do.